The Campus K name and logo, both signify the deep interconnections between the Campus as a space and its purpose of Knowledge. Each is key to the others enrichment. The more nurturing and empowering the space, the more effective is the pursuit of knowledge. The word ‘Campus’ signifies a fertile ground where minds could flourish.
Hence, the ‘K’ in Campus K stands for Knowledge, a gift the child is taught to embrace, nurture and enthusiastically seek. From extensive ‘Project Based Learning’ modules to individual ‘Personalised Learning’, the school extends itself to teach every child the love of learning and the desire to find and fulfil their life’s dream. This means that the school’s academics supports exploration, unbridled curiosity and creative discoveries as part of systemic learning milestones. The need to ensure its implementation also means that Campus K has to offer a multitude of subjects, including ones which are rarely taught in schools with a select curriculum. These innovative and signature processes, which are adept at evolving with the times, give Campus K a great advantage vis-a-vis other schools.
The Campus K logo highlights its versatility as a school that upholds the promise to motivate a child and shape their future as leaders of the world. The logo is both personal and reflects the school’s mission to provide knowledge in a manner that gives equal opportunities to every learner to choose their own path. The K here is as personal as a signature, and as endearingly distinguishable as a flag under which one could vow allegiance to, and confidently venture into the unknown to explore new territories.
The layered symbolism of the logo aligns seamlessly with the exciting new methods adopted by the school and yet it has a vibrant approachability, integrated with the legacy of schools as hubs of education and advancement. The ‘K’ in the logo can therefore, be a window, a visual snapshot, a commentary, a marking, an opinion or even an identity as diverse as the universe itself, but one which is still united in its existential space.
‘Unity in Diversity’ is vividly echoed in the geometric shape which brings the simplistic ingenuity of the Campus K environment and honours the values behind the original conception of this school.